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04/06/2010

BBC Classroom Kicks Off World Cup

The BBC's digital classroom, 21st Century Classroom (21CC), is to give young people from across the country the chance to work on broadcasting the World Cup.

The unit is teaming up with BBC Sport and the English Football Association for the 2010 tournament, to allow the youngsters to learn creative and media skills from industry professionals.

Ten groups of young people from school groups and sports teams will be producing Extra Time, a bi-weekly Football Focus style programme.

The programmes will include news, opinions, reports and animations and will be a young person's take on the World Cup competition action.

Extra Time will launch on Friday 11 June and will be broadcast on the BBC 21CC website - bbc.co.uk/21CC - every Tuesday and Friday for the duration of the World Cup.

BBC Sport Presenter Gary Lineker said: "21CC's Extra Time could produce the future generation of sport presenters. In fact, they could have my job one day."

Through a bespoke two day workshop, each group will be given access to training in all aspects of sports journalism and multimedia production.

On the first day, participants will spend a day at a local FA football ground picking up interview skills and filming techniques from BBC Sport and BBC 21CC professionals.

They will spend a second day at the 21CC classrooms in London and Salford learning how to edit their material for broadcast, produce short animations and put together and present a live television programme.

The Premiership football clubs taking part in the project are: Arsenal, Blackburn, Blackpool, Chelsea, Manchester United, Tottenham Hotspur, and Wembley, as well as the Lancashire FA HQ, and Preston North End and Millwall.

Saul Nassé, Controller of BBC Learning, said: "Extra Time is an exciting opportunity for young people with a passion for the World Cup to get their voices heard whilst getting hands-on experience of a wide range of creative and media skills from industry professionals.

"Digital technology is now at the forefront of a child's education and it's great that 21CC continues to build children's learning in exciting ways."

Sir Trevor Brooking, Director of Football Development, FA Group, commented: "The BBC's 21CC World Cup project will enable children from a variety of different backgrounds to express their views and opinions during the 2010 World Cup by putting together their own media modules including views, analysis, features and reports.

"It's a great incentive for any young person who has a passion for football and an interest in sports media. I'm sure this year's World Cup will provide plenty of talking points and the young children will have a lot to discuss throughout the project."

(BMcC/GK)

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