28/01/2010

Ford Provides AA Learners Fleet

Ford has announced a major new vehicle supply deal with the AA Driving School.

Ford has equipped AA Driving School on an exclusive basis for the last 12 years, and this new contract extends the partnership to 2012, with 2,700 cars a year being supplied.

For the first time, 1.4-litre Ford Fiestas will be introduced to the AA Driving School fleet, alongside the mainstay Ford Focus 1.6, to provide instructors and pupils with greater choice.

Kevin Griffin, Ford’s director of fleet operations, welcomed the news.

She said: "Ford and the AA are both very powerful brands in the UK. We are delighted to be extending our 12-year relationship with the AA Driving School.

"Ford has been the number one vehicle brand in the UK for 34 years and our position in the heartland of the vehicle market supports the AA Driving School in offering new drivers the highest quality introduction to their driving experience from day one.

"With Fiesta and Focus first and second in the UK car market, AA and Ford are providing the right vehicles for new drivers to start years of enjoyable motoring."

AA Services CEO Andrew Strong said: "This deal secures a continuation of the quality and high standards delivered under AA Driving School’s long-standing relationship with Ford and will ensure both instructors and pupils have access to a car that meets their needs."

Deliveries of the new Ford vehicles to AA Driving School’s 1,800 franchised instructors will begin in February and cars will then be replaced at eight-month intervals.

AA Driving School is the only national driving school committed to using only fully qualified instructors and 97% of pupils say they would recommend AA Driving School to other learners.

(PR/BMcc)

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