03/02/2010
New Honda Channel 4 Idents
Honda (UK) is launching a series of TV advertising idents to support its sponsorship of all Channel 4 documentaries for the coming year.
The first phase of short films, created by Wieden & Kennedy London, break on More 4 on Tuesday 2 February and on Channel 4 on Thursday 4 February.
Channel 4 Documentaries have a reputation for being innovative and pushing boundaries to tell compelling stories in order to show the world in a new light.
The first advert features Honda apprentices and technicians learning their trade at its training facility, the Honda Institute, and carry the line 'Curiosity Is Everywhere'.
Ian Armstrong, Honda’s Manager of Communications said: "It’s great for us to be associated with this strand of programming as it encourages the viewer to think about issues and topics in a way that can change perceptions.
"This is a great facet of Honda philosophy and something we always try to do in our communications. It will also help people understand the range of cars that we are currently making at Swindon supporting our 3,400 employed in the factory."
Shay Reading, Creative Director Wieden & Kennedy, said: "People are naturally fascinated by how things are made and work. Over the next year we’ll be exploring the unseen Honda to capture the ingeniousness, precision and positivity that runs throughout the company."
(PR/GK)
The first phase of short films, created by Wieden & Kennedy London, break on More 4 on Tuesday 2 February and on Channel 4 on Thursday 4 February.
Channel 4 Documentaries have a reputation for being innovative and pushing boundaries to tell compelling stories in order to show the world in a new light.
The first advert features Honda apprentices and technicians learning their trade at its training facility, the Honda Institute, and carry the line 'Curiosity Is Everywhere'.
Ian Armstrong, Honda’s Manager of Communications said: "It’s great for us to be associated with this strand of programming as it encourages the viewer to think about issues and topics in a way that can change perceptions.
"This is a great facet of Honda philosophy and something we always try to do in our communications. It will also help people understand the range of cars that we are currently making at Swindon supporting our 3,400 employed in the factory."
Shay Reading, Creative Director Wieden & Kennedy, said: "People are naturally fascinated by how things are made and work. Over the next year we’ll be exploring the unseen Honda to capture the ingeniousness, precision and positivity that runs throughout the company."
(PR/GK)
Related Northern Ireland Motoring News Stories
Click here for the latest headlines.
30 April 2010
HM Plant Honda Set For Bank Holiday BSB
The HM Plant Honda team is looking to maintain its winning momentum this Bank Holiday weekend when returning to action at Oulton Park for the third round of the British Superbike Championship.
HM Plant Honda Set For Bank Holiday BSB
The HM Plant Honda team is looking to maintain its winning momentum this Bank Holiday weekend when returning to action at Oulton Park for the third round of the British Superbike Championship.
18 December 2009
New Year Honda Offers
Honda (UK) has unveiled a series of New Year offers on the Honda Civic hatchback, setting 2010 off to cracking start. Customers can save £931 on the sporty three-door Honda Civic 1.4 Type S Manual, which from 1 January has an on-the-road price of £14,495.
New Year Honda Offers
Honda (UK) has unveiled a series of New Year offers on the Honda Civic hatchback, setting 2010 off to cracking start. Customers can save £931 on the sporty three-door Honda Civic 1.4 Type S Manual, which from 1 January has an on-the-road price of £14,495.
22 September 2011
Honda Launch 'Open Access' Station For Hydrogen-powered Vehicles
The UK's first open access hydrogen vehicle refuelling station has been officially opened at Honda's manufacturing facility in Swindon. Built and operated by industrial gases company BOC, a member of The Linde Group, the venture is the result of a partnership between Honda, BOC and economic development company Forward Swindon.
Honda Launch 'Open Access' Station For Hydrogen-powered Vehicles
The UK's first open access hydrogen vehicle refuelling station has been officially opened at Honda's manufacturing facility in Swindon. Built and operated by industrial gases company BOC, a member of The Linde Group, the venture is the result of a partnership between Honda, BOC and economic development company Forward Swindon.
21 April 2010
Honda Racing Team Predicts A Tough Fight
The Honda Racing Team drivers Matt Neal and Gordon Shedden are both predicting a tough fight when the 2010 Dunlop MSA British Touring Car Championship reconvenes at Rockingham in Northamptonshire this weekend.
Honda Racing Team Predicts A Tough Fight
The Honda Racing Team drivers Matt Neal and Gordon Shedden are both predicting a tough fight when the 2010 Dunlop MSA British Touring Car Championship reconvenes at Rockingham in Northamptonshire this weekend.
14 April 2010
Honda Unveils Summer Offers
Honda (UK) Motorcycles is now offering new finance schemes on a range of machines, from scooters to sports bikes, until 30 June 2010.
Honda Unveils Summer Offers
Honda (UK) Motorcycles is now offering new finance schemes on a range of machines, from scooters to sports bikes, until 30 June 2010.
-
Northern Ireland WeatherToday:A sunny but frosty start for many. However cloud increases by midday with a few showers reaching the north coast, these mostly light but spreading inland this afternoon. Chilly. Maximum temperature 8 °C.Tonight:A rather cloudy evening with scattered showers. Becoming drier through the night with some good clear spells developing and a patchy frost away from coasts. Minimum temperature 0 °C.