10/07/2001

EMPLOYERS FACE UP TO RECRUITMENT DIFFICULTIES

EMPLOYERS are sharpening their retention strategies in order to hold on to their most valued staff.

This is according to the latest research carried out by the Chartered Institute of Personnel and Development into UK recruitment practices.

Of the respondents who reported they had experienced recruitment difficulties over the past year, 73.3 per cent were paying more attention to retaining their best people.

Alternative approaches taken to attract potential candidates include recruiting internationally - echoed by the Government’s recent campaign to recruit nurses from overseas - and the introduction of bounty payments to staff who recommend other successful applicants.

Other more widespread methods adopted include offering candidates the ability to apply for vacancies in different ways such as the internet, an increase in starting salaries or benefits packages and showing more flexibility about criteria relating to skills needed to do a certain job.

CIPD Adviser, Imogen Daniels said: “Employers are now realising that paying close attention to what valued employees want really does pay off in the longer term. Organisations now have to be much more creative when putting together their recruitment policies.” (CL)

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