30/10/2012

Unicorn Mouldings Scoops Business In Lithuania

Unicorn Mouldings, which has production operations in Lisburn and Markethill, has been assisted by Invest Northern Ireland to win its first business in Lithuania for its highly innovative PVC flooring system.

The company has supplied around €30,000 worth of its industry leading tiles to a major distributor in Vilnius, the Lithuanian capital, following its participation in an Invest NI trade mission to the Baltic region in March. Invest NI also helped the company access up-to-date market research data in preparing for the mission.

Unicorn's success in Lithuania was announced by the company’s Export Sales Manager Natasha Mitchell and welcomed by Dr Vicky Kell, Invest NI Trade Director.

Natasha Mitchell said: "We knew very little about the Baltics until we attended an Invest NI seminar on the region and then were provided with the opportunity to go on the trade mission. We are always interested in exploring new markets for our products and decided to seek market research help from Invest NI about opportunities in the three markets of Lithuania, Latvia and Estonia.

"The research also pinpointed several potential distributors for our products. This led us to sign up for the mission and to use the opportunity provided to meet potential partners. We looked closely at what each could offer us and, on a return visit in August, we appointed our distributor in Lithuania.

"We've been immensely encouraged by their level of commitment and proposals to market there. Our new Lithuanian distributor is working closely with us and is setting aside time and other resources to market our products effectively to commercial and residential customers throughout the country."

(CD)

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