27/05/2015

Belfast Firm Launches Golfing Performance App

PerformanceActive International Ltd, based in Belfast, has launched a new golfing performance app called Intelligent Play, with Research & Development support from Invest Northern Ireland.

Using GameScan technology, the revolutionary app allows golfers to record their rounds of golf and scores on a mix of online and offline technology, enabling them to track their performance and therefore practice in a unique way to improve their game.

Invest NI offered R&D assistance of £45,000 towards the development of the new app.
News Image
Intelligent Play's CEO Fergus Wallace explained: "We have a long standing relationship with Invest NI and their support has enabled us to take advantage of the emerging need for personal performance data, combined with the use of smart technology which is becoming more and more recognised within the golfing industry.

"We are operating in an environment where technology is constantly changing and evolving to meet the needs of our consumers. Our new golfing performance app meets these needs by allowing users to generate a wealth of data about their game and pinpoint areas that could be improved.

"Invest NI support has been vital to the overall success of bringing this new technology to market and helping our business grow outside Northern Ireland."

The project is part-funded by Invest Northern Ireland and the European Regional Development Fund through the European Sustainable Competitiveness Programme for Northern Ireland.



Image by Michael Cooper

Related Northern Ireland Business News Stories
Click here for the latest headlines.

20 January 2020
L'Derry Engineering Firm Expands With 14 New Roles
A L'Derry-based mechanical engineering company has created 14 new roles as it expands with the establishment of a new manufacturing plant. Gallagher and McKinney Limited, which provides contractor and sub-contractor management on piping and steel work projects, has built a facility at Skeoge Industrial Park in the city.
02 March 2020
15 Jobs As Limerick Tech Firm Invests In L'Derry
A technology company based in the Republic of Ireland is to expand its operations across the border with the creation of 15 new jobs in L'Derry. Deveire will mark 10 years in business by investing in Northern Ireland for the first time with a new Software Development Centre.
24 February 2020
Belfast Web Aggregator Creates 31 Jobs
Belfast firm Seopa Ltd has announced the creation of 31 new jobs as it plans to conquer new markets and double its revenue. The firm behind many popular price comparison websites, Seopa plans to invest in its team and enhance systems to capitalise on its success in recent years.
30 January 2020
NI Talent Attracts Silicon Valley Start-Up
Northern Ireland's skilled high-tech and IT professionals have drawn a Silicon Valley start-up to bring its innovating business to the region. Cloud-defined storage company Nebulon is leading the way on premises, server-based enterprise solutions and has chosen Belfast as the location for its new software engineering centre.
15 January 2020
Brexit Prompts NI Insurance Firm To Set Up In Dublin
A Coleraine based insurance firm is to reroute £60 million of business to Dublin in a bid to Brexit-proof its operations. MCL InsureTech has relocated operations to Swords, Dublin after 10 years of processing at it's Co L'Derry base.