10/01/2017

Dundonald Firm Signs £500,000 Deal With Tesco NI

A food producers based in Dundonald has signed a £500,000 contract with Tesco Northern Ireland.

The Brunch Box, has produced a new premium prepared salad range for Tesco NI, representing a 900% increase in its business with the leading retailer.

The Brunch Box produces 'food to go' products such as pre-packed sandwiches, wraps, salads and ready meals to retail and food service customers. The new prepared salad range is part of The Brunch Box’s commitment to growing the business with continued investment into the company and represents a 900% increase in its annual business with Tesco Northern Ireland.

The new range introduces four prepared salads to Tesco deli counters, including premium coleslaw, French style pasta salad, sweet chilli and cranberry coleslaw, and potato salad.

John Weatherup, Manager Director of The Brunch Box said: "After four years and countless sandwiches later, our relationship with Tesco Northern Ireland has gone from strength to strength. We share Tesco’s passion for supporting local suppliers and we use local ingredients in our products wherever possible, using rich sauces, mayonnaise and dressings as key ingredients.”

"Following direct feedback from customers, the buying team in Tesco Northern Ireland worked closely with us to develop a prepared salad range for the deli counter specifically with the Northern Irish palate in mind. Our relationship with Tesco NI has given us the opportunity to expand our product lines and given us the confidence to invest a further £100k in our business, allowing us to meet the ever-changing needs of our customers."

(CD)

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