Public Encouraged To Change Travel Habits

The public are being urged to adapt their chosen methods of travel and leave the car at home as part of a Translink country-wide campaign.

It is hoped the initiative for Bus & Train week, 03-09 June, will ease traffic congestion and improve public health. With air pollution considered the largest environmental health risk in the UK, the campaign will celebrate the benefits of travelling by public transport and promote its positive impact on the environment, the community and physical and mental wellbeing.

Research shows that those who take public transport walk two and a half times further than those who take the car and are also reported to be a third less stressed.

To encourage behavioural change, Translink has launched a number of new initiatives with partner organisations such as the 'My Way 5K' charity run in aid of Cancer Focus NI and the 'Active Travel Challenge' for commuters to log their sustainable transport trips for work (walking, cycling and public transport journeys), improving air quality and promoting healthier travel choices.
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Launching Bus & Train Week, Translink's John Morgan said: "With record numbers choosing public transport we want to deliver further passenger growth, reducing traffic congestion, improving air quality, connecting people to opportunities and supporting economic growth.

"Bus & Train Week is all about celebrating the value of public transport within society and we've created an inviting package of discount fares, partner offers and fun activities to get more people in Northern Ireland to make the smart move and introduce healthy and active travel habits into their daily routine."

Pledging her support for the initiative, Mid and East Antrim Director of Community, Katrina Morgan, said: "Bus & Train Week is a great way of highlighting the important role public transport plays in helping our borough thrive. I encourage all Council staff and the wider public across the Council area to do their part to support the campaign and consider alternative travel options before getting into the car.

"Whether it's getting the bus or train to work, going on a family day trip, enjoying some retail therapy or a night out with friends, all efforts to reduce the number of cars on our roads will make a positive difference to the lives of everyone here."

Translink customers can enjoy discounted fares during the week along with exclusive competitions, giveaways, fun and entertainment.

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