15/05/2025

Ulster Ladies GAA Backs 'Share The Road To Zero' Campaign

Ulster Ladies Gaelic Football Association has announced its commitment to improving road safety by officially signing up to the Department for Infrastructure's ‘Share the Road to Zero' campaign.

Armagh captain Clodagh McCambridge signed up on behalf of Ulster Ladies and said she hoped to remind people that "road safety was an important message for us all". McCambridge recently lifted the Ulster Senior Ladies Football Championship trophy with Armagh.

Ulster Ladies GAA is the latest high-profile organisation to join the road safety initiative, which encourages greater personal responsibility and care on the roads with the ultimate aim of eliminating road deaths by 2050.

The campaign has recently received backing from various sports stars, including Olympic athlete Ciara Mageean, Liverpool and Northern Ireland footballer Conor Bradley, Ulster Rugby players Jacob Stockdale, Nick Timoney, and Michael Lowry, Ulster GAA star Rory Grugan, senior women's footballer Emily Wilson, and the Belfast Giants. Other organisations supporting the initiative include the Northern Ireland Football League, PSNI, Northern Ireland Ambulance Service, Northern Ireland Fire and Rescue Service, and local councils.

The pledge comes amid concerning statistics on road fatalities in Northern Ireland. Sadly, 69 people lost their lives on roads in 2024, following 71 deaths in 2023. So far this year, 15 lives have already been lost.
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Infrastructure Minister Liz Kimmins thanked Ulster Ladies GAA for their support. "I want to thank Clodagh and Ulster Ladies for highlighting our important road safety message to young people, who are sadly more likely to be involved in serious or fatal road traffic collisions," Minister Kimmins said.

"I am delighted they have signed up to our Share the Road to Zero campaign, which aims to reduce road deaths by encouraging us to take more responsibility and care on the roads. Our rising road deaths are an area of deep concern and sadly too many have been deeply affected by these losses."

The Minister highlighted that evidence suggests human error is a factor in over 95% of road deaths. "One of the best ways to fulfil our long-term goal of eliminating death and serious injury by 2050, is by changing road user behaviour," she added. "We all have a personal responsibility to behave in a way that keeps ourselves and others safe and thanks to Ulster ladies for reminding us of that."

Clodagh McCambridge commented: "I'm very happy to add my voice to the Department for Infrastructure's Share the Road to Zero campaign on behalf of Ulster Ladies. Road traffic collisions can be totally devastating, and sadly young people are most at risk on our roads. But road safety is an important message for us all. So we must all try to be more careful, watch our speed, stay off our mobiles and make sure we never take drink or drugs and drive. Hopefully our support today will help open more conversations about what we can all do to help ensure everyone gets to their destination safely."

Individuals and organisations can pledge their support for the 'Share the Road to Zero' campaign by visiting . Signing up online allows individuals or groups to receive regular road safety tips.


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