06/03/2014

Paddy Power To Pull An Ad Betting Pistorius Trial

The Advertising Standards Authority (ASA) has demanded Paddy Power bookmakers to pull a bet about the Oscar Pistorius trial.

The ASA demanded the "withdraw of the ad with immediate effect" after it received an "unprecedented number if complaints".

A spokesman said: "We consider the ad may be seriously prejudicial to the general public on the ground of the likely further serious and widespread offense it may cause. The good reputation of the advertising industry may be further damaged by continued publication of this ad."

The advertisement promised "money back" on bets if the athlete is found not guilty of murdering his girlfriend and it had drawn more than 5,200 complaints by Tuesday afternoon.

(CVS/CD)


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