Countryside awareness campaign boasts 'Creature Comforts'

The Oscar-winning company behind the 'Creature Comforts' animations is helping to raise awareness of a new countryside code.

The original code was launched in the 1950s and has now been updated to prepare for new public rights of access that will come into force later this year. Adverts created by Aardman will be screened on television and in cinemas in England and Wales.

Key messages in the code include: plan ahead and follow any signs; leave gates and property as you find them; protect plants and animals, and take your litter home; keep dogs under close control; and consider other people.

Pam Warhurst, chair of the Countryside Agency, said: "We want to encourage everyone to get out and enjoy our countryside whilst giving them confidence in their new rights and responsibilities and respect for those who depend on it - respect, protect, enjoy."

For a preview of the new adverts, information on the new code or tips on where to go, visit the Countryside Access website. Free copies of the countryside code leaflet can be ordered online or by calling 0845 100 3298.


Related UK National News Stories
Click here for the latest headlines.

31 October 2005
Rambling rights for walkers in England
An historic right of access to roam in certain countryside areas has been rolled out across England. The introduction of the new right, for which people have been campaigning for over 100 years, allows people to walk freely across mapped access land without the need to stick to designated paths.
07 May 2003
Countryside Agency warns ‘digital divide’ widening
Rural businesses are being thwarted by a lack of access to high-speed telecommunications, warns the Countryside Agency. A report published today by the agency has raised concerns about the widening divide between town and country on the high-tech front.
09 September 2005
Real countryside gone in 'a generation' warns camaigners
England could lose most of its "real countryside" within a single generation unless current trends are reversed, warns a report published today.
30 January 2004
New guidance set to improve countryside access
Public access to the countryside took a step forward today, following the launch of guidance for land managers on how to dedicate land voluntarily.
24 October 2003
New regulations set to 'open up access' to countryside
Regulations are being put before Parliament today which are set to open up the countryside and improve public access, the government has said.