14/01/2010

New Look For Peugeot Lion

Updated for the 21st century, the new Peugeot Lion, recently unveiled, has become more dynamic, more supple and is now three-dimensional.

Standing alone without its blue flag, the new Lion represents a confidence founded on a range of new products set to reinforce Peugeot’s position as a leading global vehicle manufacturer.

Today, Peugeot vehicles are distributed in more than 160 countries through 10,000 sales outlets and are instantly recognised by their unique Lion emblem.

It was, however, on 20 November 1858 that Emile Peugeot first registered this iconic trade mark.

Now in 2010, the Peugeot Lion, which has been associated with the brand for the last 152 years, has evolved again with a new more dynamic look.

Combining a new bi-metallic finish it is now simpler in design, with a new posture and fluidity.

The first production vehicle to display this new Lion will be the Peugeot RCZ which will be launched in April.

(PR/GK)

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