CIM 2002 Marketing Awards get underway

The Chartered Institute of Marketing (CIM) is offering Northern Ireland businesses the opportunity to gain wide recognition for their marketing efforts through the CIM Northern Ireland Marketing Awards 2002.

Now in its fourth year, and with Invest Northern Ireland as the major sponsor, the awards competition is designed to pay tribute to the marketing efforts of local companies. These companies promote creativity and innovation in the application of their marketing and are helping to promote Northern Ireland as a centre of marketing excellence.

Speaking at the launch event, Ruth Brown, Chair of the Regional Awards Organising committee for the Chartered Institute of Marketing said: "To reap the rewards that successful marketing can bring, organisations must be ready and willing to integrate new concepts and technologies into their core marketing activities. The CIM recognises that tremendous work is being done by Northern Ireland businesses in completing in a fast-moving global marketplace. We want to pay tribute to their efforts and showcase them as examples of marketing best practice."

This year's competition is open to any Northern Ireland-based organisation and the categories have been carefully chosen so that all industries can be represented. This year, an extra category has been added, the New Business Marketing Award. It is hoped this award will enable young businesses, that have grown from start-up and who have achieved outstanding commercial success through the application of marketing in less than three years, to enter the awards.

In another change this year, companies will not be able to enter directly for the overall Marketing Excellence Award. The winner of this award will be drawn from a list of companies shortlisted in the other eight categories and will be awarded to the company, who in the judges' opinion, displays the best overall marketing in all areas of their organisation.

The awards will be celebrated during a gala dinner at the Ramada Hotel on Thursday October 17. The closing date for entries is 12 noon on Friday June14.


Related Northern Ireland News Stories
Click here for the latest headlines.

26 March 2010
Blackbourne 'Build' On Sales Success
An Antrim mechanical and electrical firm is on target to secure external sales of £20 million by 2014, thanks to support from Invest Northern Ireland.
09 December 2010
Step-Up For Dungannon High Flyers
A high-flying local company that supplies boarding equipment to airports throughout the world has signed a lucrative deal that will also boost Ryanair's growing operation in Germany.
12 August 2004
NI agri-food sector needs to maximise success
The Northern Ireland agri-food sector must adopt a greater marketing focus if it wants to maximise its success in the future, according to researchers from the University of Ulster. The university research team issued the warning ahead of an agri-food marketing conference to be hosted at its Coleraine campus on September 8th.
20 July 2004
Conference to examine growth potential for arts audiences
Belfast is this week hosting one of the biggest groups of arts marketing professionals ever assembled in the UK. More than 400 delegates will be attending the Arts Marketing Association’s annual conference, which takes place at Belfast's Waterfront Hall this coming Thursday and Friday.
25 May 2010
NI Bids For UK Taste Accolade
Some 44 Northern Ireland food companies are aiming to strike gold in the forthcoming UK Great Taste Awards in July. The awards, often described as the 'Oscars' of the food industry, are organised by the UK Guild of Fine Food and supported locally by Invest Northern Ireland.